Improving sales results
The sales process is often at the end of the marketing funnel and is of great importance for business risk management.
That is, if the process is very successful up to the point of sale but the sale does not turn the interested party into a paying customer, the business will be at higher risk.
From my experience, which includes many consultations, many studies and field visits, business owners manage the sales process in a way that allows for improvement, that is, in most cases can be added to the existing process in order to improve it, sometimes in a very significant way.
Improving the existing sales process includes the following steps:
1. Diagnosis of an existing situation in the existing activity
2. Customer research (depending on a number of variables, sometimes possible without this step)
3. Improving the existing process
4. Accompanying and calibrating the process
In the current era that poses challenges to everyone a critical question is asked by business owners wherever they are - what will improve my sales?
According to a survey (Westwood One) conducted among more than 300 executives in the role of marketing management as well as media agencies, respondents believe that targeting is the biggest motivator of sales - with an average campaign contribution of 22%. When marketers and agencies perceive targeting as one of the biggest sales motives, it is not surprising that targeting the audience (targeting) is a crucial component of a campaign, making it not only a top priority but also one of the biggest challenges for marketers.
The promise
Extensive knowledge, accuracy in data, deepening, relevance, timeliness, willingness to help
Customer research
Understanding the customer in a scientific way enables growth, positive business risk management and the continued establishment of the organization
Business data analysis
Analyzing existing cumulative data in the business, the business truth is there
Improving the telephone sales system
Improving the results of a telephone sales system or improving an array Telephone services
Employee research
The human capital in the organization will help you to pursue business goals, study it in depth, it is highly recommended
Establishment of a sales network
Establishing a sales system for the organization in accordance with the organization's goals
Creating a winning value proposition
Building a clear, and unique value proposition Experienced managers can also challenge.